To the sour woman who yelled at me this morning because I didn’t pick up after my dog (who had done a wee…), this blog is for you. Last week I turned off my out-of-office autoresponder and sat down to my first day back at work after 5 months off. Before you tell me I’m […]
On any given day, there are meetings to attend, HR issues to deal with, never-ending emails to reply to, taxes to pay, supplies to order, unpaid invoices to follow up and insurances to update. Sorry, I was so bored typing that I just fell asleep.
If you were to come into our office around lunchtime, you’d soon realise our table talks nearly always revolve around the latest Netflix series that has been controlling our lives. I’m sure between all of us we could give you a detailed review on just about any documentary on there. This week, the talk of […]
When I was in year 6, we were allocated Kindergarten buddies to look after. Before their school year started, we were asked to write them a letter welcoming them. Now, most of my peers typed something up, set it in comic sans, and maybe, if they were feeling creative, added one of those cool palm-tree […]
Contrary to the popular song, the best things in life are not free. The best things in life come at the following costs: Bottle of red – $20 (much under and you’re not invited to dinner) Chocolate – $3 (Cadbury is still king) Memory foam pillow – $200 (worth it) Massage – $55 or $120 […]
So, you’ve developed an outstanding product or service or campaign, but the world still needs to know all about it? You know who your audience is, or should be, but how do you reach, captivate and keep their attention? And even better, inspire action? Following the expert advice of PR and marketing agency, Compass Studio, […]
Ever copped a snowball to the face? It stings. I’ll tell you what else stings? Executing an epic marketing campaign that directs the right gang of customers to your website, but no-one purchases a g-damn thing. They don’t even submit a cheeky little ‘hello’ through that cute AF contact form of yours.
It’s probably no coincidence that the average urban commute time AND the average podcast duration both sit around the 40 minute mark. (That’s almost one million minutes over the span of a 44 year career.) Recently, rather than spending this pretty substantial chunk of time mindlessly scrolling through our teenage crush’s fiancé’s sister’s dog’s IG […]
There are a few idioms that have only ever made about 5-10% sense in my head since day dot of hearing them, but I’ve never really thought long or hard enough about what they actually mean. For example: No use crying over spilt milk. Feeling under the weather. Wouldn’t be caught dead. And that ever-so-puzzling adage, […]
If I didn’t love writing so much this could have been a really short blog post. It would simple read, ‘Is branding a once-and-done activity?’ Followed by a blunt ‘No.’ And then a link to this image. But, for me, writing is fun… when I’m caffeinated that is. So lucky you, dear reader, you get […]
If you’re running a business and you find yourself whispering under your breath “What the heck am I doing?” at least 4 million times a day, then have I got some comforting news for you today…you’re in great company! Old mates Larry Page and Sergey Brin, founders of a little company you may know called […]
My absolute favourite part of doing what I do is the people who I work with. This includes my team, our customers, our suppliers and those random guys who kick the football across our street at lunchtime. They’re pretty rad too. I wanted to write this blog because in 10 days time I’m going on […]
Do you know what I love more than anything in the world? Being able to blame entirely outrageous emotional reactions on the moon. Feel like you’ve had a day from hell? Oh, that’s just the eclipse. Got a sudden urge to runaway to a nudist colony? Oh, must be a new moon. Feeling like you […]
My first job was at McDonalds. No kidding. When we weren’t being harassed by impatient soccer mums demanding Astro boy with their Happy Meals, or underagers jacked up on soft serve, my yellow-clad colleagues and I used to play this game where we’d throw the little sauce containers as hard as we could against the […]
Back in 2011 when I first started SBD I had a fairly simple perspective on the world. Hamburgers must have ham on them. 7-Eleven stores were all open 7am to 11pm. Lindsay Lohan had a British twin. A graphic design agency simply employs graphic designers. And then, BOOM! I entered a whole new world of […]
If your name is Kanye West or Tony Robbins you probably don’t need to be reading this article, (but thank you for subscribing to my blog anyways, I’m truly honoured but puh-lease, the last thing you guys need is more confidence). If you aren’t Kanye or Tony, then this post is for you. And, for […]