Elevating a fashion favourite.
Faithfull is the creation of two globetrotters with a love for travel and a vision to inspire women around the world to travel well and often. The label evokes a sense of summer in the everyday through quality, uniquely designed and thoughtfully produced pieces and has established itself as the stable addition to the jet-setting woman’s suitcase. Every collection emits freedom, discovery and a sense of effortless style.
When the founders approached us, their brand felt inconsistent, incomplete and not quite as mature as it needed to be. It had served them when they were starting out, but their rapid growth called for an elevation to help make their mark in a crowded market.