Client:
Whyld
Location:
Walnut Creek, California, USA

Education, transparency and quality are three things that come to mind when we think of Whyld Skincare. The botanical based skincare brand uses high quality, ethically sourced ingredients from around the globe. With that in mind, our vision was to create an androgynous identity that spoke to a wide range of consumers, and packaging that would stand the test of time. The gender neutral image was carried across to the product design as we balanced a dense, black and white palette with soft brush strokes. Pure monochrome goodness.

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"Smack Bang Designs were a pleasure to work with! We were more than happy with our final branding and overall look of our label design. They had extremely fast communication, were very flexible and made working with the time difference in the United States a complete non-issue. We originally decided to work with them because of their amazing aesthetic and professional appearance, and I’m happy to say that they fulfilled our expectations."
Credits:
Laura Saler - Photography




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