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Brand Identity

Brand Name Development

When we brainstorm names for our clients we always start the process by identifying what your name needs to communicate to attract your ideal customer. The name should, in part, reflect your company’s values and visions. Hundreds of thousands of brand names are registered every year so it’s imperative that your own makes you the talk of the town.

Whether you need a little help deciding on a brand name, product name, or a name of a new collection or set of products / services, here’s what you can expect from the Smack Bang name development package:



We start by sending you a branding questionnaire to get all an understanding of your business vision and goals, the specifics of what you’re looking for in a name and existing brand names that you love. Once we have all the information we need, our entire team get together for a brainstorming session. From this, we present to you 6 concepts with accompanying rationales.

Throughout this process, our team will also conduct a domain check to see that the names we present you with are indeed available.

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